Chum Churum, a prominent soju brand in Korea, boasts a distinctly softer and dryer profile with a refreshing taste. This exceptional character is achieved through the process of distillation with alkaline water, resulting in a smoother and more pronounced flavour.
Comparable to vodka in some aspects, Chum Churum distinguishes itself by delivering a consistently fresh and enjoyable flavour from the very beginning to the end of your drinking experience, perfectly aligning with its name, which means “same as the first moment”.
Everyday International Pty Ltd serves as an authorised representative for LOTTE Chilsung Beverage, the manufacturer behind renowned brands like Chum Churum and Soonhari.
Our journey began in 1996 when we established our business, specialising in the wholesale importation of Korean alcoholic beverages across Australia.
We now proudly serve a network of over 400 retailers, encompassing major Australian liquor chains, independent liquor shops, restaurants, well-established supermarkets and online platforms.
